A Father’s Investment in his Daughter’s Fibrenew Business Venture
In this episode, we talk with Marsail and Tony Abuaita just after they completed two weeks of Fibrenew training in Calgary. They’re the new owners of Fibrenew Irving, Texas, bringing together Marsail’s artistic eye and Tony’s business experience.
At the time of this recording, Marsail was entering her final semester at Texas State University, studying scenic painting. She’s used to turning design ideas into large-scale theatre sets, so when she discovered Fibrenew, it felt like a natural extension of what she already loves: taking a vision and making it real. Color, texture, and detail all matter to her—if her name is on the work, it has to be something she’s proud of.
Tony has built and run multiple businesses since immigrating to the U.S. in 1990, including convenience stores, Dairy Queen franchises, and a travel agency focused on religious group tours. After talking with other Fibrenew franchisees, he saw an opportunity for a flexible, scalable business that his daughter could own and grow.
A turning point for Marsail was her first ride-along, restoring a small burn in a Porsche seat. The customer’s reaction reminded her of seeing an audience respond to a finished stage production—it proved that this work has real emotional impact.
Now, Marsail is preparing to juggle her final semester with planning her new business, aiming to “take Irving by storm” once she graduates. With Tony supporting her on the operations and admin side, they see Fibrenew as both a business opportunity and a way to grow together as a family.
For more info on Fibrenew Franchising, visit www.fibrenew.com/franchising
Meet the author
Jesse Johnstone
As the President of Fibrenew, I have the privilege of working with an exceptionally talented team at Head Office and in the field with our franchisees. Witnessing the achievements of our Franchise Partners in their businesses is a source of deep fulfillment and gratification.