Fibrenew’s Culture: Making a Positive Impact

By: Jill Abrahamsen of Franchise Consultant Magazine

One huge benefit of a Fibrenew franchise is work-life balance, but President Jesse Johnstone notes many other bonuses. “We constantly receive feedback from franchise partners who appreciate having more family time, feeling less stressed, losing weight, feeling healthier, and having an opportunity to create their wealth and legacy. These stories really juice us. For us, that is how success is defined.”

The company has franchise partners who’ve been around 20-plus years. “We see the generational impact kick in, meaning their children are either joining the Fibrenew family business or they’re starting their own businesses. As these kids grew up, the exposure to entrepreneurship by way of their parents being part of Fibrenew is what drives this trend,” says Johnstone, who has been with Fibrenew since 2008. “We enjoy seeing that and knowing that we’re playing a positive role in so many lives.”

He adds that franchising “paves the way to business ownership and takes down many unknowns that stand in the way of many entrepreneurs. The combination of more budding business owners looking to make a career change, with more franchise systems out there that are well-oiled, refined, yet adaptive, all point to a bright future for the franchise industry.”

You can control your destiny, Johnstone says, by following Fibrenew’s internal motto: Be hungry, stay humble, always hustle. “If you always stay positive, never get bigger than your britches, and keep grinding toward your goals no matter what, you will reach what you set out to achieve.”

Learn more about Fibrenew Franchising here | Connect with Jesse Johnstone on LinkedIn

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Meet the author

Jesse Johnstone

As the President of Fibrenew, I have the privilege of working with an exceptionally talented team at Head Office and in the field with our franchisees. Witnessing the achievements of our Franchise Partners in their businesses is a source of deep fulfillment and gratification.

See other posts by Jesse Johnstone


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